Where Tradition Meets Thoughtful Design
At the heart of our story are two creative minds Raj and Meenakshi Puri, partners in life and in purpose. Together, we’ve spent decades exploring the rich and diverse world of Indian handicrafts, giving them new life through thoughtful design and meaningful collaborations.
What started as a childhood fascination for Raj inspired by his grandfather, a seasoned antique dealer from the pre-independence era has evolved into a passionate global mission to bring Indian craftsmanship to the world stage. His deep knowledge of India’s traditional craft sectors, combined with his personal touch and modern vision, continues to shape every collection.
Meenakshi, a graphic designer turned product designer, brings her aesthetic sensibility, conceptual clarity, and a deep love for handmade beauty into every product. As creative partner, she gives form and finesse to our ideas shaping them into pieces that carry both soul and function.
We live simply and design mindfully. We believe creativity is a habit and the best creativity is rooted in good habits. This reflects in every product we make thoughtful, timeless, and honest.
- Design Original Collections using sustainable materials and traditional techniques.
- Travel Across India, meeting artisans, sharing stories, and co-creating from the ground up.
- Empower Artisan Communities, especially rural women, by creating ethical livelihood opportunities.
- Bring Indian Craftsmanship to Global Platforms, from curated retail spaces to bespoke projects with international brands.
From humble beginnings to curating India Promotion Projects for leading European stores like Bijenkorf and ILVA, our path has always been guided by passion and purpose. We take pride in being a bridge between India’s timeless artistry and the contemporary world.
Because we believe that behind every handmade product is a human story worth telling. Because design can be a tool for dignity, sustainability, and cultural pride. Because we love what we do.
Whether you're a craft lover, a curious collector, or someone who values ethical design — we invite you to explore our world of handcrafted beauty. Let’s celebrate craftsmanship, support artisans, and keep the spirit of tradition alive, together.
